Birmingham County FA Win Award at 2020 County FA Recognition Awards
Birmingham County Football Association, along with the Staffordshire FA and Leicestershire FA, has landed the award in the Women & Girls category at the 2020 County FA Recognition Awards for its Female Football Series.
The Awards, which were hosted online for the first time due to Covid-19 restrictions, recognise and endorse the best projects, products and services launched by County FAs over the past season while sharing best practice and learnings from around the country.
Over 125 submissions were entered from the 50 County FAs operating across England, highlighting continuous improvements and showcasing how they are innovating to improve football and increase participation across all levels of the game.
The ten categories recognised at the awards were:
• Brand Engagement
• Digital Engagement
• Diversity & Inclusion
• Football Development
• Insight & Data
• Women & Girls
• Youth Council
• Special Recognition.
Birmingham County FA, along with the Staffordshire FA and Leicestershire FA, was handed the Women & Girls award for our collaborative project, Female Football Series, which is focused on females with disabilities. The judges felt it was a strong football development programme that delivers outcomes against a challenging area of work, with County FAs and club community organisations effectively working together.
Kevin Shoemake, Birmingham County FA Chief Executive Officer, said: "I am delighted that this fabulous collaborative project has been recognised as a national award winner and amongst a number of other fantastic County FA initiatives.
"The award also recognises the tremendous work that County FA colleagues put in to take an initial idea and build a project that benefits many and grew participation in a specific area of the game and one that all those who are involved thoroughly enjoyed."
The FA’s Director of Football Development, James Kendall added:
“It gives us great pleasure to recognise and reward our County FAs for the vital work they continue to deliver across their local communities, and I want to thank each and every one of them for the resilience and leadership they have shown over the course of the year.
"In what has been an unprecedented year of challenges, we now have the highest number of males playing affiliated football recorded to date, and we have delivered on our collective ambition to double participation in the female game. This is testament to the hard work of all our County FAs and everyone should be congratulated for these achievements.”