Shop Online? Earn Money for your Club!


Receive donations through easyfundraising

Birmingham County Football Association is delighted to announce a brand-new partnership with easyfundraising, which will allow all affiliated clubs the opportunity to raise funds simply by shopping online

easyfundraising is the UK’s largest charity and good cause reward platform, enabling over one million supporters of 85,000 good causes and charities to raise valuable donations every time their supporters shop online. To date, over £14m has been raised via the platform for causes nationwide, including over 4,000 football clubs across the country.

Football clubs across the West Midlands can start raising funds easily right away. Clubs can simply register via the Birmingham County FA easyfundraising website – – and then encourage their supporters to go via the easyfundraising website or app every time they shop online via their computer, tablet or mobile device.

Once signed up to easyfundraising as a supporter of a club, parents, players, colleagues and fans can simply log in to easyfundraising, select the retailer of their choice and simply shop as normal.

sign up now

Once they checkout and pay for their shopping, the club receives a free donation from the retailer. Huge online brands and retailers including Amazon, John Lewis, Argos,, ebay and Sainsbury’s are just a few of 3,100-plus retailers on board with easyfundraising.

If clubs can get their players, coaches, volunteers, parents and supporters shopping in support – especially at this time of year when people are choosing to do their Christmas shopping online – thousands could be raised!


"Access to free funding and year round fundraising support"

Kevin Shoemake, Chief Executive Officer at the Birmingham County FA, said: “We are delighted to announce this special partnership with easyfundraising and we see this as a real opportunity for local people to get behind the grassroots game – simply by doing their normal online shop.

“We understand that our clubs and teams have vital costs they need to cover and we are committed to supporting them to do this by forging partnerships such as this.

“easyfundraising offers such a simple platform and we would encourage all of our teams to sign up and rally their supporters to get behind their cause.”

Ian Woodroffe, founder of easyfundraising, added: “We’re very proud to be in partnership with the Birmingham County FA.

“To date we have helped sports clubs nationwide raise £2m in free funds through online shopping, including nearly £400,000 for football clubs. Being a Lichfield based operation, we are looking forward to helping more local teams and clubs prosper with access to free funding and year round fundraising support.

“Sustainable grassroots competition is vital to future UK success in international sport.”

If you wish to get fundraising for your club through easyfundraising, sign up your club or as a supporter of your club by visiting

sign up now